
Peoria, Arizona • Prepared exclusively for 
Stop paying to send shoppers into a trust gap.
Paid media creates attention. The rating decides who gets the opportunity. At 3.8 stars,
sits below the four-star consumer floor and below the 4.66 U.S. franchise dealer average.
The first business-critical target
4.0 → 4.5 → 4.8
Stop funding a trust gap your competitors profit from.
Reputation Medics • Brian Morris • 602-299-8162
3.8★
Current Google rating
vs. 4.66 dealer average
4,775
Total Google reviews
Peoria, Arizona
1,236
One-star reviews
84% of the negative inventory
32%
Of the entire profile is negative
1,478 one- to three-star

The full presentation
Click the slide (or use the arrow keys) to move through all 19 slides of the Peoria Ford Reputation Growth Strategy.
Peoria Ford: Stop paying to send shoppers into a trust gap
Every block compounds the recovery
One-star removals mapped to the resulting Google rating.

today
0 one-star reviews removed
This is where the dealership sits right now — 3.80 stars with every damaging one-star review still live. Each row below shows what happens as removals stack.
| One-stars removed | Rating | Position |
|---|---|---|
| 0 | 3.80 | Current position |
| 200 | 3.93 | Launch block |
| 500 | 4.14 | Credibility recovery |
| 900 | 4.48 | Competitive threshold |
| 1,100 | 4.67 | At the dealer average |
| 1,200 | 4.78 | Near elite |
| 1,236 | 4.82 | Full one-star clearance |
The same wounds keep reopening
Recurring complaint themes across the negative inventory.
- Poor treatment / pressure550 • 37.2%
- Finance / contracts / warranties542 • 36.7%
- Service delays / appointments497 • 33.6%
- Explicit warnings to avoid332 • 22.5%
- Pricing / add-ons / bait-and-switch259 • 17.5%
- Communication / no callbacks259 • 17.5%
- Safety / reliability235 • 15.9%
90-day recovery sprint
The baseline is 309 one-star removals to reach 4.00. Launch with 200, then use monthly removals to close the gap.
Days 1–15
Baseline + triage
1,236 one-star reviews. Model: remove about 309 one-stars to mathematically reach 4.00.
Days 16–45
Remove + repair
Submit compliant challenges; correct recurring sales and service breakdowns.
Days 46–75
Review velocity
Launch universal, honest requests and same-week response standards.
Days 76–90
Prove the lift
Compare lead rate, calls, directions, appointments, shows and sold units.
Get in touch with Brian now
4.0* is the first lift your business needs. Tell Brian what you are seeing, and he will reply directly with the next step.
Prefer to call?
Call Brian Morris • 602-299-8162Build the dealer brand consumers can trust.
Protect the spend. Recover the opportunity. A 90-day reputation recovery sprint covers a policy-compliant removal program, sales and service root-cause correction, continuous honest review generation, and an attribution dashboard tied to paid-media conversion.
